DOMINICAN REPUBLIC – DEC. 3, 2013 – The Dominican Republic Ministry of Tourism (MITUR) and the 2013 NBA Championship team, the Miami HEAT, are pleased to announce their 2013 / 2014 partnership. To celebrate, MITUR hosted a Dominican night at the Nov. 9 game against the Boston Celtics with in-stadium signage, a co-branded item giveaway and a trip for two to relish in a luxurious getaway to Dominican Republic.
Fans Enjoy a Game in True Dominican Style
HEAT fans had the opportunity to win a trip for two to the Caribbean hotspot. During the in-game promotion, a lucky attendee received an eight-day / seven-night stay at Barceló Palace Deluxe in Punta Cana, located on the country’s sophisticated East Coast.
“Dominican Republic is a popular vacation spot for Florida residents, especially with most destinations being just a two-hour flight from Miami,” said Magaly Toribio, Marketing Advisor for the Dominican Republic Ministry of Tourism. “We’re excited to partner with one of the most recognized NBA teams for the second year in a row and are proud to offer HEAT fans the opportunity to experience our country’s fairytale scenery, lively culture, delicious cuisine and more.”
“The Dominican Republic is like a home away from home for many of us who live in South Florida,” said Eric Woolworth, President of The HEAT Group’s Business Operations. “Renewing our partnership offers us yet another chance to show HEAT fans everywhere that the DR really does have it all: pristine beaches, a warm climate and festive culture.”
Score a slam dunk on your next vacation in Dominican Republic at www.GoDominicanRepublic.com and keep up with the fun this season at www.NBA.com/Heat.
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About Dominican Republic
Dominican Republic’s first tourist was Christopher Columbus in 1492. Rich in history, Dominican Republic has developed into a diverse destination offering both Dominican and European flavors to approximately five million global visitors in 2012. Named #1 Golf Destination in Caribbean and Latin America by the International Association of Golf Tour Operators, Dominican Republic boasts 28 designer golf courses, upscale resorts, pristine nature and sophisticated cities and quaint villages filled with warm Dominican people. Dominican Republic features the best beaches, fascinating history and culture, and is a chosen escape for celebrities, couples and families alike.
For more information, contact:
BVK Public Relations for DR Ministry of Tourism
Annie Holschuh: (414)247-2410 or aholscuh@bvk.com
